What is a pop-up and why is it so important?

What is a pop-up? It refers to pages that appear on sites for information and advertising. (Appears on the page in Yahoo)

In the rules of using pop-up in website design, one can not talk about pop-up without knowing its rules in website design.

In this article, we will show you what are the basic principles in making pop-ups and how many categories are pop-ups in general? In this article, we also talk about how to make an effective pop.

So stay with us until the end of this article.

What is a pop-up and why should we use a pop-up in our website design?

Generally, there is a lot of information for customers in the content of all websites.

In fact, you try to get customers to buy your services or products through the content within the website. 

Most likely, the customer will not be able to use all the information contained on your website.

In some cases, you may want the customer to pay special attention to particular content.

In such cases, you should use minimalism within your website.

minimalism makes the customer see only what you want instead of reading large volumes of content.

In the meantime, pop-ups are a subset of minimalism in website design.

If you use pop-ups in your website design, the customer will see a small window by clicking on your website.

Pop-ups have an effect on SEO

This window, called a pop-up, can actually allow you to briefly display your specific content to the customer. Of course, in recent years, web designers have not used pop-ups just to show their specific content to the customer.

In fact, over the years, the use of pop-ups in web design has created a business for web designers.

Website designers try to increase the site’s revenue by taking an ad and placing it in the pop-up of the website.

Of course, website owners have not been able to make good money from pop-up ads.

Because Google soon realized the creation of advertising pop-ups between websites and decided to deal with advertising pop-ups. The reason Google did such a policy was that Google thought that using pop-up ads could reduce the user experience.

For this reason, websites were more careful in creating and executing pop-ups in designing their site.

That’s why learning the rules of using pop-ups in website design is so important.

Before we talk about pop-up rules, it might be best to get acquainted with different types of pop-ups.

What are the types of pop-ups in website design?

1- Interstitial pop-up: This type of pop-up is one of the simplest pop-ups available for websites.

This type of pop covers the entire site with the user logging in and does not allow the user to see your website.

In fact, users will not be able to visit your website until they close this pop.

2- Modal pop-up: Perhaps one of the most famous and popular pop-ups for designing a Modal pop-up website.

This type of pop-up is mainly displayed as soon as the user enters the website.

Some websites use the Modal pop-up right in the middle of their website page.

But other websites try to use Modal pop-ups in the corners or bottom of the page.

3- Notification bar pop-up: You may have seen many websites.

By scrolling the page from top to bottom, some components of the website remain static at the same time.

In fact, these components of the website are the notification bar or notification bars that fall into the category of pop-ups.

Rules for using pop-ups in site design

1- Pop-up and feeling of trust

One of the main rules in creating a pop-up is the sense of trust that the pop-up gives to your website users. If the pop-up topic is not related to your website.

In this case, the customer will be confused by seeing your website pop up and the user experience of your website will be greatly reduced. For this purpose, if you are going to create a pop-up for your website.

You should note that the pop-up should be related to the theme of your website.

Rules for using pop-ups in site design

Photo by Mikhail Nilov on Pexels.com

2- Do not use complicated forms in pop-ups

Some websites try to get the information they want from the customer through pop-ups.

To do this, they try to get all the information they want from the customer through complex forms.

We must tell you that using complex forms within the pop-up can not get you to your customer information.

Because most customers do not have the patience to fill out long and complicated forms.

For this purpose, if your intention is to create a pop-up traffic relationship with the customer. It is best to receive only customer emails.